Gear up for a musical weekend on Roblox where you get to interact with your favorite creators in ways you never thought possible.
Tune in to catch sight of superstar artist Lizzo making her metaverse debut at Roblox’s first music awards show on April 30 at 10 a.m.
Taking over the Song Breaker Awards stage, Lizzo will perform her new track “Special,” which she introduced previously this year at Logitech’s Defy Logic campaign.
“I’m excited to be making my metaverse debut with Logitech and to be performing ‘Special,’ which is a song that means so much to me,” said Lizzo. “As a musician and creator, I love that Logitech Song Breaker Awards show recognizes the unique talent of all creators, and how each of them are making an impact on pop culture and music.”
The second annual Logitech Song Breaker Awards will honor creators who are soaring to new heights for pop music through trends, dances and challenges shared on social media.
Hosted by none other than Logitech For Creators and digital entertainer Bretman Rock, the immersive show is sure to be filled with personality, color and excitement.
“I’ve had so much fun collaborating with Logitech For Creators on the show,” said Rock. “I’ll be hosting, so you already know you’ll be entertained. I’m excited for the community to join us to celebrate some incredible and talented artists together!”
Over the past year, talented creators have contributed to pop music through dance challenges, memes and trends they have shared with the world, primarily on TikTok and Youtube.
Some of these admirable creators include GAYLE, Noah Beck, JVKE, David Vu, Walker Hayes and more. Better yet, Peachy Princess of Roblox Meganplays, Twitch streamer Shroud and musician and activist Jaden Smith will be joining the party. Three additional performances throughout the weekend will pop into the metaverse including a music performance by GAYLE, singer-songwriter of “abcde-forget-u.”
Before you hop into interacting with your favorite creators, Roblox will provide a pre-show experience that is open now. You can take a thrilling roller coaster ride, collect creator coins, chill at the Creator Society Cafe and Defy Logic Lounge and buy select merchandise including pop key hats, litra glow wings and Lizzo concert t-shirts for your avatar.
“This year, we pushed the boundaries as we continue to reimagine what a creator-focused award show could look like,” Meridith Rojas, global head of talent and entertainment of Logitech, said. “In building this immersive program in the metaverse, we’re taking inspiration from the online communities blazing the path in web 3.0. It’s not a one-way conversation, it is a two-way experience bringing creators and their communities together to create.”
Photography by: Courtesy Logitech