At Modern Luxury, connection and community define who we are. We use cookies to improve the Modern Luxury experience - to personalize content and ads, to provide social media features and to analyze our traffic. We also may share information about your use of our site with our social media, advertising and analytics partners. We take your privacy seriously and want you to be aware that we have recently made changes to our Privacy Policy, which can be found here.


2 Anna Shumate Quotes to Help You Crush It

By Karishhma Ashwin Mago | March 25, 2021 |

Social media is a tough world, so good mentors or even following authority figures can help you be successful. There is no shortage of informational sources out there, and you can easily do your homework on someone to determine how legitimate they are.


"One of the most important steps you can take is to take your personal brand seriously," says Anna Shumate. With a true passion for making it big, Anna offers invaluable expertise when it comes to setting yourself apart. While Anna is highly successful, she is firmly rooted in common sense. Here is some advice she has to offer after building a strong social media presence and a massive fanbase over the years.

1. "Get behind something you believe in."

If you start something based on something you are not happy about, you will never have the genuine passion needed to be successful. "You need to wake up each morning excited about your personal brand or your company, not dreading going to work," states Anna. This is as important for you as it is for your customers because they will know if you believe in what you are offering them.

2. "Find your tribe."

Anna is on point when she says if you don't believe in your brand, why should anyone else? It doesn't matter how specialized or niche your business is; potential customers are out there. In all honesty, unique businesses can find unparalleled success by offering solutions other companies don't. This goes back to the importance of finding your tribe or a highly targeted customer group that shares your philosophies, outlook, and core beliefs.

If you have built your personal brand on these principles, you have likely based it on something you feel strongly about and have a deep connection to. This is the first step to success and one that is sadly overlooked. Do not be blinded by dollar signs; look for something that will make a positive impact as this is what really leads to revenues.


Photography by: Photo courtesy of Anna Shumate